Samick Factories

Samick Musical Instruments Co., Ltd., better known simply as Samick, is a South Korean company that has made a significant mark on the global musical instrument market. Founded in 1958 by Hyo Ik Lee, it began as a small workshop but quickly grew into one of the world’s largest guitar makers by the 1990s.

Samik has been an important player in the global musical instrument manufacturing market for decades. Here’s a closer look at Samik’s different guitar factories and what they mean.

1. Samick Korea Factory

Samick’s legacy began in Incheon, South Korea, with an automated production facility that revolutionized guitar manufacturing. Known for creating the Hondo brand in partnership with IMC and introducing American and Japanese production methods, Samick enhanced guitar quality and affordability. The Incheon facility, established in the 1970s, became a hub for innovation, introducing automated processes that improved consistency and quality, marking the transition to high-end production.

SPG Factory – South Korea

After production shifts in the early 2000s, the original Korean factory ceased mass production in 2006. A group of Samick workers purchased the factory, continuing to produce high-quality guitars under the SPG name, supplying brands like Gretsch and D’Angelico. This move preserved the legacy and craftsmanship of Samick’s Korean origins, maintaining its presence in the industry as a contract manufacturer for renowned brands.

2. Samick Japan Factory

In 1980, Samick introduced the Professional Series, made in Japan by Tokai and Matsumoku, marking a significant jump in quality. Leveraging Japanese manufacturing expertise, these guitars represented a high-end segment of Samick’s offerings.

3. Samick Indonesia Factory

The Cileungsi Plant in Bogor, Indonesia, represents Samick’s forward-thinking approach to global manufacturing and its response to the evolving dynamics of the guitar market. As one of the prominent global guitar manufacturing facilities, the Cileungsi Plant played a pivotal role in Samick’s history. This facility catered to budget models, while the Korean factory shifted focus to high-end instruments. The Indonesian factory, starting operations in 1992, produced electric guitars and differentiated its products with unique model names starting with “I” or “L”. In 2006, Samick moved its complete production to Bogor and discontinued production in Incheon due to increasing labor costs in South Korea.

3.1. Strategic Shift to Indonesia (1990s)

Reason for Relocation: Rising production costs in South Korea during the late 1980s and early 1990s prompted many manufacturers, including Samick, to seek more cost-effective locations. Indonesia, with its abundant labor force and relatively lower manufacturing costs, emerged as a viable alternative.

Cileungsi Plant Establishment: Recognizing the potential benefits, Samick set up its expansive manufacturing facility in Cileungsi, Bogor, during the 1990s.

3.2. Scale and Infrastructure

Massive Production Capacity: The Cileungsi Plant, built on a vast land area, became one of Samick’s largest production facilities. The factory was designed to handle a broad spectrum of guitar production, from entry-level to specialized models.

Modern Technology: Incorporating the latest manufacturing technologies, the plant achieved efficiencies and consistency in guitar production that enabled Samick to meet the growing global demand.

3.3. Versatile Production & OEM Capabilities

Broad Range: The Cileungsi facility manufactures a wide range of guitars, covering various price points and specifications. This versatility allowed Samick to cater to different market segments.

OEM Production Hub: Continuing the trend from its Bucheon facility, the Cileungsi Plant became a significant hub for OEM (Original Equipment Manufacturer) production. Major international guitar brands contracted Samick for their production needs, making the Cileungsi Plant an essential center for global guitar manufacturing.

3.4. Quality Control & Craftsmanship

Upholding Standards: Even though production was moved to Indonesia, Samick ensured that the quality of guitars remained consistent with its brand reputation. Experienced craftsmen from South Korea were often engaged in training and overseeing the local Indonesian workforce.

International Recognition: The guitars produced in the Cileungsi Plant began gaining international recognition for their quality and affordability. Samick’s dedication to maintaining high standards played a crucial role in this acclaim.

3.5. Economic and Local Impact

Employment Opportunities: The Cileungsi Plant provided employment to a significant number of locals, becoming a vital part of the regional economy.

Skill Development: The factory also became a center for skill development, as local workers were trained in the art of guitar craftsmanship, thus elevating the overall expertise in the region.


Samick’s guitar factories spread across Asia, represent the company’s journey from humble beginnings to becoming a global manufacturing giant. With a focus on quality, innovation, and strategic expansion, Samick’s factories have not only produced instruments for their brand but have also been instrumental in shaping the world of guitars by manufacturing for many other leading brands.